Nike’s new hijab is designed to make sport more comfortable for Muslim women and goes on sale in 2018.
The light fabric has tiny holes for breathability and the length has also been designed to stop it coming untucked during activity.
Nike said it had been developing the new sporting hijab for a year.
Sporting hijabs have been around for several years, but Nike is the first major international company to embrace the sports needs of Muslim women.
Small sporting brands such as Capsters and ResportOn have previously been seen as leading brands of sporting hijabs.
But some hijab wearers have questioned Nike’s decision to make branded hijabs.
Most patronising. I've been wearing a scarf and exercising fine for years, just as small businesses have BEEN making scarves for activewear. https://t.co/BFpjn8jdCR
— Aaisha Dadi Patel (@aaishadadipatel) March 7, 2017
Really though, other than athletes, what Muslim woman would wear a hijab with a Nike swoosh on the side?
..Wait, nvm https://t.co/RqJftHOxuN
— Kinza (@kinza811) March 8, 2017
Nike says it was a carefully planned decision to put their trademark ‘swoosh’ above the left ear to “highlight the hijab’s pinnacle performance nature”.
United Arab Emirates athlete Zahra Lari has modelled the Nike hijab and posted a photo of herself wearing Nike sportswear to mark International Women’s Day.
She is the first ever figure skater to compete internationally and hopes to represent the UAE in the 2018 Winter Olympics.
Credit : BBC